A Guide To Selling

We’ll start with a laid-back, no pressure conversation where I get to know your goals, your timeline, and what’s on your mind. Whether you’re just starting to think about selling or already packing boxes, I’ll give you a clear picture of what the process looks like—and how we can set up your home to sell for the best possible price in today’s market.

Walkthrough & Recommendations

I’ll walk through your home with a fresh set of eyes and give you honest, strategic feedback – what’s helping your home stand out, and what might be holding it back. We’ll focus on simple changes that move the needle and skip anything that’s not worth the time or money.

Market Knowledge is Power

The Denver housing market is always moving—and understanding what’s happening locally gives you a major edge. Here’s what we’ll review together:

• Inventory trends – how many homes are for sale in your area that are similar in size, layout, and features? And is it currently a buyer’s or seller’s market?
• Interest rates – are rates motivating buyers to act or causing them to pause? This impacts how quickly homes are moving.
• Seasonality – spring and early summer are traditionally the hottest times to sell. But don’t worry—real estate trades 12 months a year—every season has buyers.
• Neighborhood performance – not all ZIP codes are created equal. We’ll highlight the best-selling points of your community and lean into what makes it shine.

Pro Tip: Even in a hot market, overpricing can backfire. Market intel is your secret weapon.

Pricing your home isn’t about guessing—it’s about strategy, timing, and psychology.

The right price positions your home to sell competitively and quickly. Too high, and you risk sitting on the market and attracting lowball offers. Too low, and you’re leaving money on the table.

Here’s how we’ll dial it in:

• Run comps (comparative market analysis) – to see what similar homes in your area are actually selling for—not just what they’re listed at
• Evaluate market momentum – how fast are homes moving, and how does buyer demand look right now?
• Factor in your home’s unique value – upgrades, condition, layout, views, location, and even staging all play a role
• Don’t chase the market – position ahead of it so you attract strong buyers right out of the gate

Pro Tip: A smart pricing strategy can lead to multiple offers, stronger negotiating power, and a faster sale—even in a shifting market.

The moment is here—your home is on the market and ready to make it’s debut.

This is where the momentum builds, and where strategy really matters.

Here's what to expect next:

• Showings & Open Houses – Buyers will start touring the home, and I’ll coordinate all appointments so everything runs smoothly and stress-free. Strategic open houses—especially on weekends—help build buzz and can lead to multiple offers, faster.
• Real-Time Feedback – You’ll get updates after every showing so we know how buyers are responding. If the market gives us signals, we’ll pivot quickly—whether that means adjusting photos, messaging, or pricing—only if it makes sense.
• Reviewing Offers – When offers start coming in, I’ll help you break them down beyond just the price tag. We’ll look at contingencies, buyer financing, timelines, inspection and appraisal terms—so you’re making the smartest move, not just the quickest one.
• Negotiation – When it’s time to negotiate, I bring 25 years of experience to the table. I know how to navigate offers, counteroffers, and keep the deal moving toward a smooth, successful close. Every detail matters in negotiation—and I’ll be your advocate through all of it.

Pro Tip: First impressions matter—but second impressions seal the deal. When buyers return for a second showing, it’s game time. I’ll help interpret their signals and use my 25 years of negotiating expertise to position you for the strongest possible offer—without leaving money on the table.

Moving Prep
It’s go time! Start early so you’re not scrambling:

• Book your movers
• Start packing up non-essentials
• Schedule utility & internet transfers
• Update your mailing address

Final Clean-Out
Once you’re out, a one-time professional clean is always appreciated—and usually expected. Let’s leave the place fresh for the next chapter.

Final Steps Before Closing
You’ll hand over:

• All house + mailbox keys
• Garage remotes
• Security codes (if applicable)
• Any appliance manuals or home warranties

I’ll make sure the buyer gets everything they need for a smooth move-in.

Closing Day!
You’ll sign the paperwork, officially transfer ownership, and get paid.